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Converse: More than a Shoe (20 Apr 2006)
The Converse Gallery does an excellent job of demonstrating that this brand is more than a shoe. It's about history and nostalgia. It's about culture and individualism. Originality and creativity. Converse reminds us of the importance of brands with a fan base. The Converse brand represents individual choice and lifestyle. Even if you don't wear it, you may have in the past - and with the resurgence of interest in this brand, and the great new product choices, you may be wearing it (again) soon.
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Article URL: http://www.gotomedia.com/gotoreport/april2006/converse.html

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