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Hyped Web Stories Are Irrelevant (03 Apr 2006)
The most important story of them all gets almost no hype: we're seeing more and more simple websites that meet customers' needs and thus generate substantial business value. Often the sites that do nothing special are the best: it's more important to focus on doing basic things right than to chase the latest fad.
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Article URL: http://www.useit.com/alertbox/hype.html

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