The Web 2.0 Experience Continuum (14 Nov 2005)
If you’re reading this around when it was written, in November 2005, you’re likely an early adopter. (I’ve been doing user research lately, talking to Internet users around the country, and many of them have never heard of blogs.) The changes I’m talking about will happen gradually over the next ten years, but they will happen.
So what will the next ten years feel like? Disorienting at first, but normal eventually. It will take time for users to acclimate to the semi-structured experiences available on the Web, and even longer to accept the unstructured experiences. We’ll shed some of the metaphors — sites, bookmarks, pages, and so on — that we’ve used to orient ourselves on the Web, in the same way that cars stopped having running boards and television has stopped broadcasting stage plays.
In the not too distant future, we’ll subscribe to a service without an address. That service will update a widget that finds other widgets, which make widgets for locating obscure jazz recordings. We’re not there yet, but it’s only a matter of time. Our little Web is growing up.
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