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Usability awards are just a start (31 Oct 2005)
The awards provide an excuse to talk about the ways that most sites, computers and consumer goods let their users down, and perhaps make the designers and developers feel just a little bit guilty about the shoddiness of much of their work.

At least, that is the idea.

It would be nice to think that designers from Apple, Microsoft and Google were anxiously awaiting Thursday's announcement, but I rather doubt it. Raising awareness takes time, and it is only the constant drip, drip of adverse comment and public criticism that will have an impact.
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