Inside Social Network Analysis (02 Nov 2005)
A management consulting firm hopes to win a lucrative contract with a large international financial institution. After weeks of intense preparation, the team sends off a proposal. Shortly thereafter, they learn that contract was given to a competitor with whom the client had worked previously. Almost six months later, one of the team members finds out that another group at the management consulting firm had worked on a project with the prospective client and had gained an in-depth knowledge of its business operations. Why, asked the frustrated team member, wasn’t this critical knowledge shared with the team?
Article URL: http://domino.research.ibm.com/cambridge/research.nsf/2b4f81291401771785256976004a8d13/3f23b2d424be0da6852570a500709975?OpenDocument
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