Usability Views Article Details
 home | timeline | recent | popular | e-reports | userati | books | about 

Target Acquired: Advertising and Ethics (24 Jun 2005)
Well, itís been over a year since the gmail beta launched. The original hubbub about spidering email text has died down, and life continues with just a little more advertisting than before. Whatís interesting is that after a decade of new economy hype, most sites that make money do so in one of the oldest old media ways. There are differences, of course. For the first time in history we are dealing with advertising that can track everything we do, and that can learn/adapt in real time. Depending on who you are, this either sounds very scary, or extremely great.
Article URL: http://www.ok-cancel.com/comic/93.html

Read 182 more articles from OK/Cancel sorted by date, popularity, or title.
Next Article: Time to get used to usability
 RSS 0.91 Subscribe with Bloglines Add to My Yahoo!
Some of the people who make up the Userati group
This site is a labour of love built by Chris McEvoy


Amazon Honor SystemClick Here to PayLearn More