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What is information architecture? (02 May 2005)
It simply isn't good enough for organisations to build functionality or write content, put it on their computer systems and expect people to be able to find it.

Developing an effective information architecture is an essential step in the development of all computer systems.

Effective information architectures enable people to quickly, easily and intuitively find content. This avoids frustration and increases the chance that the user will return to the system the next time they require similar information.

Remember: people can only appreciate what they can actually find.
Article URL: http://www.steptwo.com.au/papers/kmc_whatisinfoarch/index.html

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