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The Content Chasm : Market Discontinuity and the User Experience of Wireless Internet (29 Feb 2000)
So Oracle launched their new wireless mobile portal last week, OracleMobile.com. This is the first of potentially many players in the highly controlled world of wireless internet portals. In the new high technology marketing world of "Ready, Fire, Aim", it is considered essential to be first to market and build mind share. However, it's not difficult to spot where the Chasm lies ahead in this new wireless market. With wireless internet services, the User Experience isn't defined merely by the Interaction Designer. In this case, as I said earlier, "It's the Content, stupid!"
Article URL: http://www.uidesign.net/2000/opinion/contentchasm.html

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