Are you publishing too much on your website? (05 Apr 2004)
Strip away from your website all non-core content. If it’s not directly furthering your objectives, it shouldn’t be there. If it’s not driving specific, quantifiable actions, it shouldn’t be there. It is costing you time and money. It is costing your readers their attention.
Article URL: http://www.gerrymcgovern.com/nt/2004/nt_2004_04_05_focus.htm
Read 397 more articles from Gerry McGovern sorted by
Next Article: From IR to Information Interaction