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PIP Data Memo: The CAN-SPAM Act has not helped most email users so far (17 Mar 2004)
There is new evidence in the survey, though, that spamming remains sustainable as an “industry” because people continue to respond, although we find here that some figures have actually dropped a bit since our last survey. Some 9% of email users say they had responded at one time or another to an email offer only to find out it was phony or fraudulent. Online minorities and those with lesser amounts of household income and education were the most likely to report this. In addition, 5% of email users said they had ordered a product or service that came to them through an unsolicited email. That translates into more than six million people. Furthermore, 3% of email users said they had provided personal information to those who sent them unsolicited emails.
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