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What’s the Skinny on Weight Loss Websites? (18 Feb 2004)
Many participants commented that the Atkins site was easier to use. The sitemap was a benefit noted by one user. The site was labeled as 'well planned out' and 'more professional' than the other sites. The titles and links were viewed as more specific resulting in an easier navigation experience. Participants commented negatively about the many areas of the eight Watchers site that require a paid membership. The participants did not feel they could get the full scope of the site from the limited areas made available to all users.
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