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On the economy of Web links: Simulating the exchange process (05 Jan 2004)
In the modern Web economy, hyperlinks have already attained monetary value as incoming links to a Web site can increase its visibility on major search engines. Thus links can be viewed as investment instruments that can be the subject of an exchange process. In this study we build a simple model performed by rational agents, whereby links can be bought and sold.
Article URL: http://firstmonday.org/issues/issue9_1/galitsky/index.html

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